Others can probably relate to the campaign for they are experienced jet-setters who have toured many different places while in their most stylish yet comfortable clothing staples. I, on the other hand am a boundless traveller myself for I have lived my life without rules. I've taken some short cuts, I've taken a detour. I once turned left from the 'right' path, deviated from everyone else's route. I've run away and on certain moments I've taken my time. I've constructed my own road and walked on it freely. Looking back, I know I'm miles away from where I began. Each one of us has our own journey - literally and figuratively.
Wrangler's empowering slogan for its campaign is not only open to one's relative understanding. It is also accompanied by a collection of bright-colored tops, tailored cover-ups and light-weight denim bottoms. A few weeks ago, the brand showcased it's new array of apparels at Robinsons Place Manila. Let the Wrangler #RoadShow begin!
Upon arriving, I knew that Wrangler would make the catwalk experience more overwhelming to its guests when I saw the creative set-up of wooden platforms with hanging cut-out boards instead of the usual long runway stage.
One of the freshest faces in television today hosted the event. The British-Filipino model and ETC host, Kim Jones.
From the clothes presented, I was impressed by Wrangler's trademark product which are the denim bottoms, and a few pieces of their menswear cover-ups. However, I wasn't a big fan of some of their tops for women maybe because I'm not that into fitted shirts and polos.